Business Administration - Marketing at Fanshawe College

Build on your business experience with this advanced marketing diploma and put yourself on the road to professional success. As a student in this program, you will have access to real companies where you'll solve real marketing challenges. You will also gain experience in entertainment and event marketing; market research; customer relationship management; global marketing; sales management; new media marketing; web design and more.

Cutting edge business marketing courses

Fanshawe was the first college to work with Google and the Search Engine Marketing Professional Organization, which gives you unique opportunities to develop search engine marketing skills and conduct real search engine marketing campaigns on the Internet. This business administration marketing program is available in a traditional in-class format with September admission.

You can apply for the opportunity to further develop your marketing consulting skills, with the option of substituting two courses for the intensive community consultancy program, working with real business live clients.

There are options to transfer to the Honours Bachelor of Commerce (Digital Marketing) degree at Fanshawe. Further details are available in this Digital Marketing Pathways guide.

You can also be eligible to complete a degree program at many other post-secondary institutions or complement your advanced diploma with a graduate certificate offered at Fanshawe College.

Career Opportunities

Graduates of the Business Administration - Marketing program are prepared for a marketing career in all sectors (e.g., manufacturing, retail, health care, education, not-for-profit, government) and in several fields (e.g., sales, retail management, advertising, brand management, sports and event marketing, digital marketing, search engine marketing, market research). Graduates are suited to a variety of positions, including marketing specialist, event planner, e-marketing specialist, digital marketing specialist, market researcher, CRM specialist, professional sales representative, customer service supervisor, store manager, advertising specialist, communications coordinator and account coordinator.