Entrepreneurship Management Program at George Brown College

FULL DESCRIPTION

Looking to launch your own small business or grow your current one? In just eight months, our Entrepreneurship Management program will provide you with the skills, knowledge and support to design a full business plan that includes business research, marketing, financing and web strategy.

Bring your business idea, develop your business plan and get feedback from faculty, entrepreneurs and fellow students, so at the end of the program, you are ready to launch your business.

Students may also have the option of presenting their finished business plan to Futurepreneur to be considered for a loan of up to $15,000 and a mentor for two years.

George Brown College supports entrepreneurial spirit and offers resources to help you start your own business. Find out more about opportunities offered through startGBC.

Upon successful completion of this program, you will have:

• Completed a full business plan for your proposed business
• Completed a financial plan including forecasting and cash flow
• Identified sources of funding
• Completed a marketing plan
• Prepared a website

PROGRAM STANDARDS AND LEARNING OUTCOMES

The graduate has reliably demonstrated the ability to:

• Develop, present, and analyze a comprehensive business plan adapted to the enterprise that adheres to professional standards and practices.
• Assess and use current concepts/systems and technologies to support business initiatives.
• Develop strategies for implementing effective marketing plans that reflect an analysis of relevant resources and practices of an enterprise.
• Use accounting and financial principles to support the management and operations of an enterprise.
• Select sales and customer service strategies and apply them to the needs of an enterprise.
• Apply a range of human resource practices that support and promote small business objectives and goals and optimize all functional areas of a small business operation.
• Implement principles of supply chain management and operations management and analyze their impact on the operations of a small business.
• Conduct small business activities and transactions in compliance with pertinent legislation, policies, health and safety and other regulations, professional and business standards, as well as tax, insurance and other fiscal requirements.
• Promote principles of sustainability and corporate social responsibility that apply to small business initiatives.
• Prepare and follow a plan for ongoing personal and professional development to establish and maintain entrepreneurial networking and business relationships and opportunities.
• Plan, implement, and evaluate projects by applying project management principles to support the operation and management of a small business.
• Use market research to optimize the operation of a small business.
• Select and implement risk management strategies to support all aspects of the operation of a small business.