Global Hospitality Business Development (GBD) at Seneca College

About the Program

This eight-month graduate certificate program will help you discover the world of opportunity in the multibillion-dollar hospitality and tourism industry. As this sector is constantly innovating and growing, there is a greater need for globally-minded professionals with business management skills. This program will position you to be a sought-after professional in one of the most service-driven industries in the world.  

Skills

Throughout this program you will develop the following skills:

• Service leadership
• Analytics
• Project management
• Sales and relationship management
• Proposal writing
• Interpersonal skills
• Marketing techniques

Work Experience

Optional Work Term

Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

Study Abroad Opportunity

As a student of this program, you have the opportunity to earn a Global Hospitality Business Development MBA degree in one of the leading Hotel and Tourism Management schools in the world – IMI International Management Institute Switzerland in Luzern.  

Once you have completed Global Hospitality Business Development program at Seneca, you can apply to IMI for one-term (11-week) to complete the MBA program and further progress within your management career in the industry.

Your Career

When you graduate from this program, these are the types of career options that you can explore:

• Corporate hospitality associate
• Corporate travel buyer
• Hospitality/ tourism business development manger
• Hotel/tourism  account manager
• Project manager – planning
• Tourism destination manager
• Experience manager
• Hospitality/tourism relationship manager
• Hospitality/tourism/travel sales
• Marketing assistant manager