MSc in High-End Brand Management at Emlyon Business School

The MSc in High-End Brand Management (HEBM) is intended for potential top-level managers capable of assuming leading positions in international high-end companies. It is designed to grow a new generation of leading marketing and branding specialists, who are sensible to the special requirements of the high-end industry and who acquired the strategic and analytical skills to successfully guide companies’ in the high-end cultural & creative industries, especially European/Western high-end brands with operations in China as well as Chinese high-end brands.