BA (Hons) Business Management at GISMA Business School

Who is the programme for?

The BA is the first step to having a successful career in business and management. If you’re aspiring to become a leader in business or obtain senior management positions, this programme is the first step. You will expand your knowledge of business and develop the skill set needed to build and grow an organisation, particularly in a globalised world.

The programme is also ideal for those interested in pursuing a postgraduate qualification including an MSc in Business Management, an MBA or Chartered Management Institution’s postgraduate qualifications.

How will you learn?

Besides the traditional methods of lectures and seminars, GISMA also offers students access to our Virtual Learning Environment, Elite. This enables you to learn outside the classroom by accessing an abundance of study materials. You will also be required to collaborate with others through group projects.

In addition to these methods, you will also have access to our online library facilities and learning resources from the Chartered Institute of Marketing and the Financial Times.

Programme structure

During your first year, you will be introduced to the foundation elements of Business Management through modules such as Essentials of Management and Principles of Marketing. Years 2 and 3 will build on the knowledge you acquired in your first year and help you develop your understanding of the areas you are particularly interested in through several elective modules.

From the start of your programme, GISMA and The University of Law focus on creating individuals that are employable and have excellent potential in the workplace. You will find that throughout your programme, various modules focus on improving your employability.

Career direction

Studying a BA (Hons) in Business Management can lead you down a number of career paths including:

• Business analyst;
• Project manager;
• Business development manager;
• Strategy consultant.

Additionally, students who graduate with this degree may consider pursuing further studies with the following postgraduate options:

• Masters of Business Administration - MBA  
• MSc in Business Management  
• Chartered Management Institution's postgraduate qualifications 

Career development centre

Our dedicated Career Development Centre will help students fulfill their career goals through a variety of specialised services, and establishes long-lasting relationships with alumni and employers.

Our goals

• Assist students in making connections between their academic experience and chosen career path
• Offer career-related educational opportunities which help students establish career plans and increase their professional and personal development
• Work with alumni to enhance interactions among former and current students for the purpose of career exploration
• Strengthens and expands relationships with employers
• Builds strategic partnerships with local company associations and organises networking events for companies and students at GISMA.