Bachelor's degree in Media and Communication Design (B.A.) at Macromedia University of Applied Sciences

The Bachelor’s Degree in Media and Communication Design gives students the tools to master the whole spectrum of visual design to become an all-rounder with expert subject knowledge. The curriculum is designed to give students full proficiency across traditional and digital media design while also fostering their abilities to think outside the box, work in interdisciplinary teams, understand business models and efficiently manage design projects.

For international students who aspire for an international career in design, this Bachelor's course is a perfect choice. It is taught in English by top professors using a practice-oriented approach in an international context at the heart of Berlin, a major media hub in Europe.

Contents of the Media and Communication Design programme

The interdisciplinary Bachelor specialisation in Media and Communication Design gives you the tools to master the whole spectrum of visual communication as an all-rounder with specific subject knowledge.

Our practical orientation in media and communication design offers you the chance to focus during your studies on whatever interests you the most personally. During your studies, theoretical/methodological knowledge is combined with in-depth technical production know-how and practical applications, using real tasks in graphic design. In principle this means that the whole media economy is open to you at the end of your studies. Practical exercises, an intensive exchange of ideas with real industry professionals, and authentic teaching projects are as important to us as the teaching of theoretical principles. This is what students really appreciate about Macromedia University. Our professors teach you the basics of conception and design, art history, semiotics and image language in the Media and Communication Design specialisation. You will learn how to create media by means of font, form, colour, material, light, movement and sound, in order to develop concrete communication tools, such as logos, posters, online banners, and interfaces. In addition, you will get to know the interesting field of design research. In order to transform you into a skillful Media Designer, we have developed a broad and carefully coordinated modular curriculum. As a university, we are focused on helping you develop scientific and methodological skills in addition to social and professional competencies. The subject specific modules covered in this specialisation are the following:

• Fundamentals of Animation & Modeling
• Fundamentals of GUI
• Communication Design
• VFX, Motion Design
• User Experience Design
• Special Topics in Media Design

Career prospects after graduation

Your Bachelor's specialisation in Media and Communication Design qualifies you for professional positions in a creative and challenging environment. Potential employers are companies and agencies in design-oriented industries such as advertising, fashion and architecture, but also international companies in the production and services sector. Some examples of potential professional roles for you could be the following:

• Screen and Interface Designer
• Web and Interaction Designer
• User Experience Designer
• Social Media Designer
• Art Director
• Creative Director 
• Corporate or Editorial Designer
• Information Designer
• Service Designer