BA (Hons) in Marketing & Digital Media at Waterford Institute of Technology
| BA (Hons) in Marketing & Digital Media at Waterford Institute of Technology | |
| Course Duration | 4 Years |
| Course Intake | September |
| Course Details Website Link | Visit Website |
| Course Level | Undergraduate |
| Tution Fees | € 10,250 |
| English Language Requirment | |
| IELTS | 6.0 |
| TOEFL | 80 |
| PTE | 55 |
What is marketing and digital media?
Marketing is responsible for customer relationships and communicating with customers. Marketing involves researching customer needs, communicating customer insight into new products and services, and promoting, branding and advertising the organisation to its customers and wider public. Marketing’s interaction with a business’ customers and public has shifted into the digital media space where business communicate directly to customers using, for example, mobile phones, websites, social media, email. Marketing and digital media encompasses all platforms that connect organisations to customers and, in turn, translate customer information via marketing analytics into new knowledge for the business to help it further meet customers’ needs.
What is the BA (Hons) in Marketing & Digital Media?
The BA (Hons) in Marketing & Digital Media is a four year degree course, which prepares students for employment in marketing in the digital age. The first two semesters consist of general marketing and business subjects and then students study the specific marketing, advertising & media subjects from semesters 3-8.
Graduates from the BA (Hons) in Marketing & Digital Media may find employment in fields such as:
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Advertising
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Online Media (Managing company website/ social media/online promotions)
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Marketing Research
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Brand Management
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Sports Sponsorship
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Sales & Purchasing
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Public Relations
Waterford Institute of Technology Highlights
| college Type | Public |
| Campus Setting | Urban |
| Establishment Year | 1970 |
| Courses by School | Six (Business, Engineering, Health Science, Humanities, Science, Lifelong learning & Education) |
| Application fee | No fees |
| Applications Accepted | Apply online |
| Admission Helpline | Tel: 353 (0)51 302000 |
| Work-Study | Available |
| Mode of Program | Full time/Part-time |
Waterford Institute of Technology Cost of Attendance
The international students have to pay the following expenses while studying at the institute.
Fees
| International UG | Fees |
|---|---|
| Certificate in English for Academic Study (2 semesters) | Euro 6,000 |
| Pre-sessional English Language Programme (4 weeks) | Euro 1,500 |
| Ordinary Bachelor Degree | Euro 10,250 |
| Honors Bachelor Degree | Euro 10,250 |
| International PG | |
| Business | Euro 10,250-11,250 |
| Engineering | Euro 10,500 |
| Science | Euro 10,250-10,500 |
Note: The international tuition fee will be refunded in full, in case the students don’t get their visa but the students need to show documentary evidence of the refusal to the international office.
Cost of Accommodation
The residences fee at WIT is mentioned beneath:
| Room type | Rent (Euro) |
|---|---|
| City Campus Deluxe Ensuite | 5,820 |
| City Campus Single Ensuite | 4,270 |
| City Campus Single | 4,140 |
| College Campus Single Ensuite | 4,270 |
These apartments are based on the Main Campus and give easy access to all WIT services and facilities to the students. The students need to deposit Euro 300 for booking room which is refundable towards the end of the license period.
| Waterford Institute of Technology Average Tuition Fee Per Year | |
|---|---|
| Undergraduate | € 8,750 |
| Postgraduate | 9,000 |
| Waterford Institute of Technology Cost Per Year | |
| Overall cost of living | € 4,625 |
| Campus accommodation | € 2,500 |
| * Please note that fees may vary. Always check the exact cost of the program and bear in mind likely additional expenses. | |
| Waterford Institute of Technology English score required | |
|---|---|
| IELTS Undergraduate | 5.5 |
| IELTS Postgraduate | 6.0 |
| TOEFL Undergraduate | 70 |
| TOEFL Postgraduate | 80 |
| * Please note that minimum score required for English language may vary from course to couse.Always check exact requirement for the programme. | |
| Waterford Institute of Technology University Contact Details |
|---|
| Waterford Institute of Technology Address |
| Main Campus Cork Road,Waterford Main Campus Cork Road - |
| Waterford Institute of Technology Email |
| ldunphy@wit.ie |
| Waterford Institute of Technology Phone |
| +353 51 306124 |