Marketing Management (Extended), BA Hons at University of Greenwich

Gain practical experience on this extended marketing management course, which includes a foundation year to prepare you for degree-level study, as well as exemptions from CIM and IDM examinations.

Our extended degree in marketing management starts with a foundation year to prepare you for degree-level study. After this, you will study the same modules offered on our three-year course.

This degree covers the essential marketing principles you need for a successful marketing career. Modules include brand management, customer insight and social media, with the option to study specific fields of marketing or advertising. You'll also gain valuable practical experience by working on live briefs from businesses such as the Institute of Direct and Digital Marketing.

Our marketing management graduates go on to pursue roles within fields such as branding, marketing research or marketing consultancy.

What you should know about this course

•  This four-year degree is identical to the three-year course but has a foundation year with lower entry requirements
•  You'll gain exemptions from certain diploma modules of professional bodies, including CIM and IDM, in preparation for a career in digital marketing
•  Our marketing subjects are ranked highest in London overall 

Careers and placements

Will I have a work placement?

Work placements are optional, and you are responsible for arranging your placement with support from the university.

Previous students from BA Marketing Management have secured placement year at The Walt Disney Company, PwC and IBM.

How long is my placement?

Work placements are 9-12 months of full-time paid work. You take this between the second and third years of study.

What are the financial arrangements?

UK placement annual salaries range between £13,000-£18,000 pro rata. Some charity/voluntary work organisations offer travel costs and lunch expenses in lieu of a full salary.

What sort of careers do graduates pursue?

Graduates may find careers as advertising account executives, social media managers, marketing executives, and copywriters. Many more opportunities exist in branding, market research and consultancy.

Are internships available?

Internships are optional, and last for a minimum of six weeks. Gain a Certificate in Professional Practice and valuable employment experience before graduating.

Do you provide employability services?

Our Business School Employability team is committed to supporting your journey towards a rewarding graduate destination. We provide a professional service to empower you to achieve your potential. Services include:

• CV, cover letter, and interview tips
• Careers fairs
• Overseas exchange
• Mentoring