MS in Media Science at Boston University

The MS in Media Science curriculum is meant to provide core, structured learning in the study and application of media theory, media and content design, and media and content evaluation. In the general MS in Media Science curriculum, students will specialize in how to create, distribute, and evaluate media messages in a strategic manner and will be able to pursue careers in the following strategic media areas: media design and content creation, message development and dissemination, analysis and evaluation, and social media management. Also, these students will be able to pursue doctoral study in the field of communication, with particular foci on media effects and processes, health communication, political communication, marketing communication research, and media and message design and evaluation. In the specialized Marketing Communication Research concentration, students will be prepared and qualified for positions as research analysts and research managers in marketing research companies or in the research departments of firms specializing in media, advertising, public relations, marketing communication research, political campaigning, health communication, and international communication.