Marketing Analytics, MS at Pace University
| Marketing Analytics, MS at Pace University | |
| Course Duration | 2 Years |
| Course Intake | Jun/Oct/Mar |
| Course Details Website Link | Visit Website |
| Course Level | Postgraduate |
| Tution Fees | $ 41,250 |
| English Language Requirment | |
| IELTS | 6.5 |
| TOEFL | 80 |
| PTE | 54 |
Our MS in Marketing Analytics is a focused degree designed for those who want to expand their experience with fact-based decision-making and gain the skills necessary to build a career in the fast-paced and lucrative field of marketing analytics. Get trained in a specialized niche while making connections in the industry, leveraging New York City’s energy in order to build the career you’re meant for.
- Analyze simple and complex marketing data for managing customer relationships.
- Bridge the gap between analytical models and business opportunities with innovative solutions.
- Plan and develop integrated, interactive, and digital strategies.
ADD OPPORTUNITIES AND EXPERIENCES
Our MS in Marketing Analytics curriculum covers key areas in the industry, including marketing research, customer relationship management, and customer intelligence. You can tailor your education by taking advantage of elective courses in different domains of marketing or data analytics. Our faculty are connected to some of the top companies and organizations throughout New York City, putting you face-to-face with marketing executives from American Express, Microsoft, Landor, Oracle, and many others.
Through our team-based class assignments, you will learn critical business management skills, including how to conduct market research, how to make data-driven decisions, and how to manage customer relationships. As a marketing manager, you will be able to strategically use various channels, including interactive and direct marketing, and advertising and sales promotion across traditional and digital platforms.
At Lubin, we recognize that analytics skills are essential to advance your career. You’ll work with analysis software such as Excel, IBM SPSS, SAS, R, and Python. We also provide subscriptions to proprietary databases and dashboarding tools such as MRI Plus, Simmons OneView, Compustat, Lexis Nexis, Social Explorer, Social Studio, Qualtrics, and Tableau. Learning resources include access to research databases, e-books from Books24x7, and online learning platforms such as LinkedIn Learning and DataCamp.
CAREER OPTIONS
- Business Development Manager
- Business Operations Specialist
- Customer Intelligence Analyst
- Market Research Analyst
- Market Research Manager
- Market Research Consultant
- Marketing Director
- Marketing Consultant
Pace University Cost of Attendance
If you are the probable aspirant of the institute, an estimated budget for international students to study in US for your ease is as compiled below.
| Cost Head | Expenses in USD |
|---|---|
| Tuition Fees | 45,832 (50,832 for performing Arts) |
| Standard Fees | 1,852 |
| Room and Board (on Campus) | 20,146 |
| Books and Supplies | 800 |
| Personal Expenses and Transportation | 2,020 |
| Total | 70,650 |
| Pace University Average Tuition Fee Per Year | |
|---|---|
| Undergraduate | $ 43,624 |
| Postgraduate | 23,490 |
| Pace University Cost Per Year | |
| Overall cost of living | $ 21,890 |
| Campus accommodation | $ 21,000 |
| * Please note that fees may vary. Always check the exact cost of the program and bear in mind likely additional expenses. | |
| Pace University English score required | |
|---|---|
| IELTS Undergraduate | 6.5 |
| IELTS Postgraduate | 80 |
| TOEFL Undergraduate | 6.5 |
| TOEFL Postgraduate | 80 |
| * Please note that minimum score required for English language may vary from course to couse.Always check exact requirement for the programme. | |
| Pace University University Contact Details |
|---|
| Pace University Address |
| 1 Pace Plaza,New York 1 Pace Plaza 10038 |
| Pace University Email |
| intlgradadmission@pace.edu |
| Pace University Phone |
| +18667223338 |