Bachelor of Business Administration at National University

Whether you’re a budding entrepreneur or you’re looking to expand your business expertise, a Bachelor of Business Administration (BBA) can give you the tools you need to define your competitive edge and succeed in today’s exciting business world.

Gain an understanding of marketing, statistics, accounting, economics, finance, and management, and then select a concentration to refine your degree. Choose from concentrations in accountancy, alternative dispute resolution, business law, economics, entrepreneurship, finance, human resource management, marketing, project management, and logistics and supply chain management.

Program Learning Outcomes

Upon completion of the Bachelor of Business Administration program, you will be able to:

• Apply ethical and legal principles to a business environment
• Demonstrate skills and knowledge in the areas of business math, economics, accounting, finance, and operations management needed to make sound business decisions
• Apply knowledge in the fields of management, information systems, and marketing to different business environments
• Apply the knowledge acquired in the program for the analysis of strengths, weaknesses, and potential improvements in a business
• Demonstrate written, presentation, and research skills expected of a business school graduate
• Develop a global business perspective based on the knowledge of foreign business environments and cultures